Monday, November 19, 2007
MTV AND ALICIA KEYS MARKETING CAMPAIGN
I have been an Alicia Keys fan from the moment I heard her sing and her piano skills are amazing. She truly is a talented female which is very rare in this day and age. I thought it was really creative how she has teamed up with MTV to promote her new cd. She is all over MTV. You can see split screen shots of her singing on her front stoop and then a "commerical" about the new episode of Run's House. Or you can see a preview for "The Hills" and hear her singing in the background. I'm telling you- I am known for downloading music off the internet and I actually am willing to pay for this cd, hands down. She even has the mini commerical where she catches this rabbit trying to bootleg her cd's, she stomps on them and then takes the cash out of his hand--LOVE THAT!! This was def. a good marketing campaign and convinced me to purchase, well a future purchase, of the c.d.
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